Savile Row tailor launches his new brand near Coventry

Richard George is a new, inspiring brand in the tailoring market, and truly one of a kind in Warwickshire.

An experienced, skilled bespoke tailor has opened his new showroom within arms reach of Coventry, based on the Dallas Burston Polo Club Estate.

Richard George Gunton, 28, held his launch event last month at the prestigious Dallas Burston Polo Club’s exclusive Clubhouse, attended by friends, and invited associates of his brand Richard George

Richard began working in a tailor’s workshop in Birmingham at the age of 17, shadowing the trouser maker. Here Richard absorbed all of the intricacies of producing fine bespoke attire, which led him neatly on to the ‘golden mile’ of tailoring – Savile Row. Working under a master tailor, Richard gained invaluable knowledge and experience of traditional British techniques in luxury tailoring.

Richard George is a new and inspiring brand in the tailoring market and is truly one of a kind in Warwickshire.  Since launching his brand, Richard has developed a large portfolio of loyal clients who view having a bespoke suit created by Richard George as a real experience.

Major Richard Carney, Director of Operations at the Dallas Burston Polo Club and a loyal client of Richard George said, “Since purchasing my first suit from Richard I have returned time and time again for all my tailoring requirements.

“He is so skilled in his trade and makes purchasing a suit a unique and exclusive experience each time. He gets to know me personally so understands what I require and designs each one to the highest spec and personalised down to the finest detail.” 

The launch evening held at Dallas Burston Polo Club as well as being a platform to launch the Richard George brand also included the showcase of the incredible works of CALLUM design in the form of their 1 of 25 Aston Martin Vanquish. The car was displayed alongside the luxurious fabric from Loro Piana, Cerutti, Holland and Sherry to name a few as well as the exquisitely designed wears of Richard George. 

Guests at Richard’s event were treated to a talk from master tailor Richard George Gunton himself, accompanied by drinks and canapés throughout the evening as he showcased his new brand to the market. 

Tim Wilson, English animator and former politician who recently took part in the TV show, The Circle, attended the event and said, “I enjoyed the event immensely, Richard has an unrivalled talent when it comes to tailoring.

“His personal approach and ability to understand the customer partnered with his exceptional skills in tailoring is the reason that I turn to him for my bespoke suits.”

The event took place a stone’s throw away from the Richard George showroom within the Golden Jubilee on the Dallas Burston Estate.

“Every man should experience the process of having a suit made just for them and this is where Richard George excels,” said the Polo Club.

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